Case Study on Laura Scudder’s

About Laura Scudder

Company Laura Scudder’s was established in 1926 in Monterey Part, California by Laura Clough Scudder. The company

has over 57 years of experience in snack food industry. Some best products delivered by Laura Scudder’s are seasonings,

dips, salsa, cheese snacks and potato chips.

Target- Brand Awareness

The prime motive behind Laura Scudder’s Facebook campaign was to create brand awareness about their product and let others know about them.

Case Study on Laura Scudder’s

Sweepstakes Contest 2012 “Win a (PRODUCT) RED iPod Nano!

Laura Scudder ran a Sweepstakes Contest “Win a (PRODUCT) RED iPod Nano!”

by using SocialAppsHQ’s Sweepstakes App on Facebook. In this campaign, Laura Scudder

fans were asked to fill their contact information like Name, Email, iPod Colour, City and State.

In return, they are rewarding their fans with a personalized RED iPod nano with Laura Scudder’s

logo etched on the back.

During this period we have monitored Laura Scudder’s online popularity

Mentions by Stream

The above screenshot of the report shows that company has better popularity on twitter in comparison

of other other social networking sites like Facebook, video platforms, Google Plus and across the web.

 

Let’s check out the brand mentions By Tag

 

 

 

 

 

 

 

 

 

 

 

As we can see here in screenshot that the Laura Scudder’s has huge fan base, better lead opportunities and have loyal fans on web and social media.

Online Brand Monitoring by Geo Location

 

 

 

 

 

 

 

 

 

 

I don’t need to speak more about the brand popularity after watching the above “Mentions by Geo Location” screenshot,

Laura Scudder’s has successfully created buzz by using our app, as you can also check in above screenshot.

So what are you waiting for? Create your own Sweepstakes Contest like Laura Scudder’s and market your

product on Social Network with SocialAppsHQ’s Sweepstakes App.

Cheers

SocialAppsHQ

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Online Monitoring by SocialAppsHQ

SocialAppsHQ


Rajat is founder at SocialAppsHQ. He did his MS from Stanford and worked in exciting roles at Amazon & DataSphere earlier. When he is not at work, you may find him biking or, flying Cessnas'

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